IoT-Gadgets-Logo-272-90

Samsung to release budget Tizen Smartphones to fight off Chinese competition

Samsung are to reduce the overall number of Smartphones it releases, focus Tizen budget smartphones to fight off chinese competition, initial india release
By
Ash
 - 
Nov 19, 2014

 
Samsung has announced that it is reduce one third of its Smartphones that it produces in an effort to cut prices in the face of stiff chinese competition.

Samsung is aligning its efforts more on budget devices that will enable it to compete with Chinese rivals like Xiaomi, Huawei and Lenovo to gain its market share in these emerging markets. We will also see a new range of budget Tizen based smartphones, the first of which is the anticipated Samsung SM-130H dual SIM Smartphone, which will hopefully see its India release within the next couple of weeks.

A company spokesman confirmed the new strategy during a presentation in New York by the South Korean conglomerate's head of investor relations, Robert Yi.

"[Lowering the model number] will allow us a chance to lower the prices of [remaining models] through mass production," said Yi. "In low- to mid-end products, price is the most important, and for high-end products, it is innovation."

Lowering the number of Smartphones also enables Samsung to use more common components across devices, which in turn lowers manufacturing costs, enabling a lower price point for devices.

 

IoT-Gadgets-Logo-272-90

About us

IoT Gadgets is dedicated to bring you all the Internet of Things IoT news that pertains to gadgets. Simple. We love for you to join us on this journey.

Contact us: [email protected]

FOLLOW US

crossmenu linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram