If you believe CISCO, by 2021 the Internet will be 82% video. Live video will grow 15-fold, VR and AR 20-fold. So if you were in Samsung’s shoes, wouldn’t you be working night and day to invent new, enabling tools for Live Streaming and VR? Because this is exactly what Samsung is doing - together, of course, with a bunch of other initiatives in the IoT domain, such as the new unified IoT platform and IoT-oriented features for its flagship smartwatches.
But VR - that may well become Samsung’s greatest asset. Let me remind you that Samsung already has a formidable track record in VR. In 2016, Samsung Gear VR dominated the industry, dwarfing the competition in great measure. As reported by Wired.co.uk, Samsung Gear VR shipped more units than Facebook’s Oculus, HTC’s and Valve’s HTC Vive and Sony PlayStation VR combined.
Unfortunately though, a mobile VR headgear isn’t enough to bring VR to the masses. At the end of the day, the greatest obstacle for VR mass adoption is not consumption: it’s creation.
That is: how do you create content suitable for VR? If the answer is computer programming and virtual environments, VR is “doomed” to be a walled garden for gamers alone - a new, cool way to play videogames, but not the moonshot everybody’s waiting for. And that would be sad. VR could be used for immersive social interactions, avatar-based remote working environments, telepresence and much more. Who knows: VR could be the future Internet. With this potential, there has to be a way for VR to scale from videogames to the metaverse.
Imagine you sitting on your sofa and being teleported at your favorite artist’s concert. That’s it. And you will only be able to do it because someone at the concert will be live streaming. Maybe, with Samsung 360 Round.
With a price tag of $10,500 and 17 paired lenses, Samsung 360 Round addresses professionals and creative studios alike. In the works since 2014 with the codename Project Beyond, Samsung 360 Round is able to live stream 4K 3D video and audio with actually advanced 3D depth, and also is IP65 water- and dust- resistant, meaning that it’s totally protected against dust while also being water-resistant in up to 5 feet of water for up to half an hour. Finally, Samsung 360 Round is made of a unibody chassis in order to reduce heat and weight without the need for a loud, cooling fan.
The Samsung 360 Round uses a uni-body chassis designed to reduce heat, removing the need for a cooling fan and minimizing size and weight. The compact design helps eliminate excess noise and reduce power consumption for hours of continuous shooting.
The Samsung 360 Round is coming in October in USA before a broader expansion to other markets. Check below to see its full specifications: